Speaking engagements are opportunities to share marketing advances, discuss new techniques, and solve puzzles with groups of people who share some common goals.
It’s important to us to contribute to the marketing industry as a whole, and we welcome the opportunity to be considered as session leaders, panel members, and/or speakers at your event or conference. Our upcoming and past speaking engagements are available below.
If you have questions about a past deck or would like to discuss a new opportunity, please get in touch.
Dana will answer the question — “Who are we writing for?” Personas are an integral part of marketing and communications strategies, but they often get written off as being too soft. Well, perhaps that’s because all too often we take personas as a fun opportunity to be creative, when what we actually need to do to be impactful is study real people and real data. The answers to your burning marketing questions are out there, living in the hearts and minds of your current and potential clients and customers — you just need to ask the right questions. Let’s stop guessing about who we’re marketing to and start understanding who we need to engage with.
Magazines Canada’s Business Media Leadership Summit is the only Canadian event for senior business media executives. Leaders from across Canada’s business media spectrum gather to share their experiences, learn from each other and capture the essentials required for success in today’s B2B environment, with a focus on discussing common issues and challenges, exploring partnerships and developing new business strategies.
Dana DiTomaso will be joining this panel discussion on the hows and whys of starting and owning a business in Alberta. In the age of technology, many new businesses are emerging from the fields of science, technology, engineering, and mathematics (STEM). With this in mind, the event is geared towards students and professionals in STEM, although not limited to these fields, and provides insight into how entrepreneurship might be relevant to them in the future.