This Is Why Video Reviews Are Compelling
The beauty of video.

It's often difficult to get budget for video reviews or testimonials, but they are some of the most compelling pieces of content you could produce.

Case in point — Real Actors Read Yelp Reviews.

I personally love the detail and sometime ridiculousness of Yelp reviews. A made up example, but you get the idea: “The food was wonderful, the service impeccable — but the waiter failed to laugh heartily at my jokes. ONE STAR.”

There’s only two videos in the series so far, but they’re both comedy gold. Chris Kipiniak re-creates Dan B.’s tragic experience at the Stratford Diner, while Therese Plummer plays it straight while recounting Nathan A.’s unfortunate dinner at Tamarind of London.


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